{"title":"Brow Routine","description":"\u003ch2\u003eHow do you get natural-looking brows?\u003c\/h2\u003e\u003cp\u003eBrows frame the face; they’re the one product group that can change your entire makeup on its own. For a natural result you need three different textures: one that \u003cstrong\u003edraws\u003c\/strong\u003e (pencil), one that \u003cstrong\u003esoftens\u003c\/strong\u003e (powder) and one that \u003cstrong\u003esets\u003c\/strong\u003e (gel). Without all three, brows either look drawn on or fall apart during the day.\u003c\/p\u003e\u003ch3\u003eChoosing a shade\u003c\/h3\u003e\u003cp\u003eThe general rule is to choose one shade lighter than your hair color. On dark and black hair, ashy gray tones keep brows from turning reddish; on blonde and honey tones, a warm light brown looks more natural. The front of the brow should always be lighter than the tail.\u003c\/p\u003e\u003ch3\u003eOrder of application\u003c\/h3\u003e\u003cp\u003eComb first: when the hairs are brushed upward, the real gaps show. Then pencil: fill the gaps with short strokes in the direction of hair growth, starting from the middle rather than the front of the brow. Next, powder: applied with an angled brush, the powder texture softens pencil marks and adds depth to the tail. If you need to match the color, add brow mascara. The final step is clear gel; its formula, enriched with film formers, holds hairs in place, while glycerin moisturizes.\u003c\/p\u003e\u003ch3\u003eBrow care\u003c\/h3\u003e\u003cp\u003eThe biomimetic peptide and red clover flower extract in the brow gel support brow growth and help against shedding; the formula with Provitamin B5 and tripeptide strengthens brow roots. Sharpening pencils regularly is necessary both for hygiene and for crisp lines.\u003c\/p\u003e\u003cp\u003eTo get the products for these steps in one go, take a look at the \u003ca href=\"\/collections\/brow-design-set\"\u003eBrow Design Set\u003c\/a\u003e.\u003c\/p\u003e","products":[{"product_id":"small-angle-brush","title":"Small Angle Brush","description":"\u003cp\u003eAchieve professional precision in your makeup!\u003c\/p\u003e\n\u003cp\u003eThis fine angled brush makes creating even the most challenging lines effortless thanks to its slanted bristle design.\u003c\/p\u003e","brand":"Alix Avien","offers":[{"title":"Default Title","offer_id":43990796337203,"sku":"1100013736","price":29.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/2010\/9363\/files\/1100013736_f144696a-c228-48c3-bb04-3b85a78f4b77.jpg?v=1769446019"},{"product_id":"fix-brow-palette","title":"Fix Brow Palette","description":"\u003cp\u003e\u003cspan style=\"color: #000000; font-family: Helvetica Neue; font-size: small;\"\u003eThis versatile palette, consisting of a base\/setter wax and brow powder, shapes, defines, and sets the brows. The powder developed with Jet Mill Technology provides smooth application. Suitable for all skin types with 4 color options.\u003c\/span\u003e\u003c\/p\u003e","brand":"Alix Avien","offers":[{"title":"701 Soft Brown","offer_id":44148346519603,"sku":"1100012902","price":20.5,"currency_code":"USD","in_stock":true},{"title":"702 Brown","offer_id":44148346552371,"sku":"1100012903","price":20.5,"currency_code":"USD","in_stock":true},{"title":"703 Deep Brown","offer_id":44148346585139,"sku":"1100012904","price":20.5,"currency_code":"USD","in_stock":true},{"title":"704 True Gray","offer_id":44148346617907,"sku":"1100012905","price":20.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/2010\/9363\/files\/alix-avien-kas-sabitleme-fari-701-soft-brown.jpg?v=1789571577"},{"product_id":"eyebrow-mascara","title":"Eyebrow Mascara","description":"\u003cp\u003eColored eyebrow mascara easily fills and sets brows. Its fibrous and water-resistant formula volumizes brows, giving them a natural and well-groomed look. The Lakesis ingredient supports brow growth. The precise mini brush provides full control. Available in 4 color options.\u003c\/p\u003e","brand":"Alix Avien","offers":[{"title":"801 Soft Brown","offer_id":44148455374899,"sku":"1100014323","price":18.9,"currency_code":"USD","in_stock":true},{"title":"802 Brown","offer_id":44149612576819,"sku":"1100014324","price":18.9,"currency_code":"USD","in_stock":true},{"title":"803 Deep Brown","offer_id":44149612609587,"sku":"1100014325","price":18.9,"currency_code":"USD","in_stock":true},{"title":"804 True Gray","offer_id":44149612642355,"sku":"1100014326","price":18.9,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/2010\/9363\/files\/alix-eyebrow-mascara-801-soft-brown_bd2a2ab1-125a-4256-9fc4-8e8a21de6dd7.jpg?v=1789571628"},{"product_id":"brow-and-lash-setting-gel","title":"Fix \u0026 Care Brow Setter","description":"\u003cp\u003eTransparent brow gel instantly shapes brows and provides perfect hold for 12 hours. Its lightweight and flexible texture does not stick. The formula enriched with Peptide and Widelash promotes brow growth, strengthens, adds volume, and nourishes.\u003c\/p\u003e","brand":"Alix Avien","offers":[{"title":"Default Title","offer_id":44148478771251,"sku":"1100014934","price":18.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/2010\/9363\/files\/fix-care-brow-setter-default-title.jpg?v=1787348391"},{"product_id":"shaping-brow-pencil","title":"Brow Liner","description":"\u003cp\u003eAn eyebrow pencil that gives ideal shape and defined appearance to the brows. Its soft formula is easy to apply and provides natural beauty with its satin finish. It is supported by oils produced through hydrogenation. Offers up to 9 hours of durability. Suitable for all skin types with 5 color options.\u003c\/p\u003e","brand":"Alix Avien","offers":[{"title":"151 Medium Brown","offer_id":44148480245811,"sku":"1100005763","price":12.9,"currency_code":"USD","in_stock":true},{"title":"152 Dusty Brown","offer_id":44148480278579,"sku":"1100005764","price":12.9,"currency_code":"USD","in_stock":true},{"title":"153 Chocolate Brown","offer_id":44148480311347,"sku":"1100005765","price":12.9,"currency_code":"USD","in_stock":true},{"title":"154 Deepest Brown","offer_id":44148480344115,"sku":"1100005766","price":12.9,"currency_code":"USD","in_stock":true},{"title":"155 Onyx","offer_id":44148480376883,"sku":"1100005767","price":12.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/2010\/9363\/files\/alix-avien-kas-kalemi-brow-liner-brow-liner-dogal-bitisli-sekillendirici-kas-kalemi-alix-avien-1251584016.jpg?v=1789575306"},{"product_id":"brush-brow-pencil","title":"Eyebrow Expert Powdery Liner","description":"\u003cp\u003eEffortlessly perfect brows with a powdery textured eyebrow pencil. It evenly distributes color with its built-in brush, combs and shapes the brows. Produced with Special Powder Technology. Offers up to 12 hours of durability and provides a velvety matte appearance.\u003c\/p\u003e","brand":"Alix Avien","offers":[{"title":"101 Nude Brown","offer_id":44148480901171,"sku":"1100005756","price":17.9,"currency_code":"USD","in_stock":true},{"title":"102 Ashy Brown","offer_id":44148480933939,"sku":"1100005757","price":17.9,"currency_code":"USD","in_stock":true},{"title":"103 Brown","offer_id":44148480966707,"sku":"1100005758","price":17.9,"currency_code":"USD","in_stock":true},{"title":"104 Deep Camel","offer_id":44148480999475,"sku":"1100005759","price":17.9,"currency_code":"USD","in_stock":true},{"title":"105 Grayish Brown","offer_id":44148481032243,"sku":"1100005760","price":17.9,"currency_code":"USD","in_stock":true},{"title":"106 Bitter Brown","offer_id":44148481065011,"sku":"1100005761","price":17.9,"currency_code":"USD","in_stock":true},{"title":"107 Deep Gray","offer_id":44148481097779,"sku":"1100005762","price":17.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/2010\/9363\/files\/alix-avien-kas-kalemi-eyebrow-expert-powdery-liner-brow-expert-powdery-liner-fircali-pudra-dokulu-kas-kalemi-alix-avien-1251583797.webp?v=1789575259"},{"product_id":"dual-cosmetic-sharpener","title":"Dual Cosmetic Sharpener","description":"\u003cp\u003eNEW DUAL COSMETIC Pencil Sharpener Alix Avien Dual Cosmetic Pencil Sharpener is a compact, easy-to-clean tool that smoothly sharpens cosmetic pencils of various sizes. Alix Avien Dual Cosmetic Pencil Sharpener delivers precise sharpening for both standard and jumbo pencils with its high-carbon steel blade. Its built-in shaving container keeps use clean and tidy, while the included cleaning pick removes hard-to-reach residue. Compact and travel-friendly, it works on both wooden and plastic pencils for professional results every time. Compatible with 8 mm and 12 mm pencil diameters. Includes a removable adaptor ring for 10 mm pencils. Single-blade system that forms a sharp, precise tip. Comes with a cleaning stick for easy maintenance. Features a removable, hinged waste container.\u003c\/p\u003e","brand":"Alix Avien","offers":[{"title":"Default Title","offer_id":44323656073267,"sku":"1400017190","price":19.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/2010\/9363\/files\/SHARPENER1.png?v=1782477430"},{"product_id":"eyebrow-brush","title":"Eyebrow Brush","description":"\u003cp\u003eEyebrow Brush: An angled brow brush for ultimate eyebrow grooming. Easily fills in and defines brows. Ideal for an even, smooth and precise application of brow products.\u003c\/p\u003e","brand":"Alix Avien","offers":[{"title":"Default Title","offer_id":44323656499251,"sku":"1100000108","price":24.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/2010\/9363\/files\/EYEBROW_BRUSH.png?v=1782477092"},{"product_id":"eyebrow-comb","title":"Eyebrow Comb","description":"\u003cp\u003eEyebrow Comb: A double-sided brush for combing and grooming unruly eyebrows. The comb side can be used to remove excess mascara to prevent clumping.\u003c\/p\u003e","brand":"Alix Avien","offers":[{"title":"Default Title","offer_id":44323656532019,"sku":"1100000109","price":24.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/2010\/9363\/files\/EYEBROW_COMB.png?v=1782477079"},{"product_id":"makeup-brush-cleaning-spray","title":"Makeup Brush Cleaning Spray","description":"\u003cp\u003eMAKE-UP BRUSH CLEANING SPRAY Residues on make-up brushes induce many skin problems. Uncountable skin issues may be caused by dirty make-up brushes. No need to constantly purchase new makeup brush sets to overcome such. All is needed - a professional makeup brush cleaner! Alix Avien Makeup Brush Cleaning Spray for removing bacteria, dust, dirt, sebum and dead cells from the brushes, is to become an integral part of the makeup cabinet! This brush cleaning spray that has been developed to remove makeup residue, deep cleaning the bristles leaving them soft and shiny. Gently cleans the bristles of both natural and synthetic tipped make-up brushes thanks to its effective formula. Provides a permanent and prompt cleansing solution without the need for long cleaning phases such as cleaning with water and soap. The spray form facilitates cleansing of the brushes in seconds while penetrating not only the tips of the brushes but also the inner parts. The skin is always safe thanks to Alix Avien Brush Cleaning Spray.\u003c\/p\u003e","brand":"Alix Avien","offers":[{"title":"Default Title","offer_id":44323656925235,"sku":"1100003728","price":14.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/2010\/9363\/files\/alix-brush-cleaning-spray-main.jpg?v=1789571601"},{"product_id":"retractable-eyebrow-pencil","title":"Retractable Eyebrow Pencil","description":"\u003cp\u003eRETRACTABLE EYEBROW PENCIL A slim, dual-ended, ultra-fine retractable pencil that naturally fills in brows and helps shape with precision. The smooth, wax-based texture allows for an easy and even gliding providing flawless application and blending. Provides a natural look with the fine tip facilitating styling. Features a spoolie brush to groom brow hair and diffuse color for a desired look. Not requiring a sharpener makes the difference and the exclusive twist-off tip creates a more voluminous dimension for the eyebrows. Available in 3 color options. Suitable for all skin types. Paraben and Gluten free. Ophthalmologically tested.\u003c\/p\u003e","brand":"Alix Avien","offers":[{"title":"*01","offer_id":44323657744435,"sku":"1100000057","price":19.9,"currency_code":"USD","in_stock":true},{"title":"*02","offer_id":44323657777203,"sku":"1100000058","price":19.9,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/2010\/9363\/files\/alix-avien-asansorlu-ultra-i-nce-uclu-dolgunlastirici-kas-kalemi-retractable-eyebrow-pencil-nude.jpg?v=1789576421"}],"url":"https:\/\/www.alixavien.com\/collections\/brow-routine.oembed","provider":"Alix Avien US","version":"1.0","type":"link"}